Founded in 2010 by Alessandro Pungetti and Paul Harvey, Ten C (short for The Emperor’s New Clothes) is a high-end brand that elegantly combines Italian style with Japanese precision, offering minimalist and functional designs made to transcend trends.

At the heart of Ten C is its exclusive fabric, Original Japanese Jersey (OJJ), an innovative blend of polyester and nylon that molds to the body over time, reflecting the brand’s commitment to sustainability and personalization.